In developing my own 'Ojo De Dios' designs, I began looking at it as more than a representation of time and warranty. What if I use my interpretations of tribalism as a tool for empowerment of the consumer, or tribesman. In tribes the signs of power and wealth vary between cattle, daughters, wives and crops - but what is the modern equivalent. Can this 'Ojo De Dios' visual concept be reinterpreted as a visual tapestry of one's position. In the 'Apple Tribe', this could almost be an all-encompassing barcode of all the consumables a member owns - the more the better. Is this something physical that would be displayed freely? Or something digital that is linked to the devices and user account?
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